Jaquie Scammell is a globally recognized expert in service leadership and workplace connection. As the Founder and CEO of ServiceQ, she collaborates with top-tier brands like BHP, Melbourne Airport, Westpac, and Chanel to transform internal cultures and elevate service experiences. With more than 25 years of leadership across Australia and the UK, Jaquie has held executive roles with Tennis Australia and the Australian Open and was instrumental in launching Emirates Stadium and Wembley Stadium during her time with Delaware North. She is the author of three acclaimed books—Service Habits, Service Mindset, and The Future of Service is 5D—and the creator of the Service Habits™ Framework, helping organizations implement lasting behavioral change. In today’s era of AI, burnout, and disconnection, Jaquie champions the power of human connection as a strategic advantage. Her keynotes inspire leaders to rethink how they lead, serve, and build cultures that thrive.
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